las vegas

Day 2 of SEMA 2017 is in the books and we're already started on day 3! We started the day off with the annual SEMA Prayer Breakfast, which is organized and sponsored by Coker Group President and SEMA Chairman, Wade Kawasaki. After that, we were on our feet to see some of the finest automobiles, parts and people from the aftermarket industry. We spotted a bunch of great cars, rolling on Coker Tire products, including a couple of Chip Foose 1932 Fords, and many more classic cars, hot rods and muscle cars. Take a look at our favorites, and look forward to more highlights as the week rolls on. [caption id="attachment_8935" align="alignleft" width="780"] SEMA 2017 features a bunch of high end hot rods. George Poteet's 1932 Ford Tudor is on display in the Ford booth and it's had a crowd around it all week. The Johnson's Hot Rod Shop-built Deuce rolls on Firestone Dirt Track tires. [/caption] [caption id="attachment_8939" align="alignleft" width="780"] You're just gonna have to trust us when we

SEMA 2017 -- It's that time of year again! The SEMA Show is an annual gathering of the automotive world, and it's the biggest automotive trade show on the planet! We're always excited to see the new trends of the automotive aftermarket, and the SEMA Show is the place to find them. We've been in Las Vegas for several days already, as it takes quite an effort to set up our indoor booth (Central Hall, Booth #22775) as well as our outdoor display in the Silver Lot. We're proud to introduce a new product at SEMA 2017, the new Firestone 721 Steel belted radial, sized at LR78-15 for 1970's Cadillac, Lincoln and other full size luxury sedans. We hosted a press conference on Tuesday to talk about the new tire and to kick off the 60th anniversary celebration of our company. The SEMA event is packed with awesome cars, trucks and motorcycles, and many of them have our tires and wheels on them! Take a look at some of our favorites from setup days and Day One of SEMA 2017!

It's tough to cross over from old school to modern technology without losing a classic car's character and style. We often see modern engines in place of stockers, but it's typically in something performance-oriented, like a muscle car. At this year's SEMA Show, we spotted an immaculate 1958 Chevy Impala that features old school looks with a very powerful engine under the hood. Greg Smith's 1958 Chevy Impala breaks the stereotype that Lowriders are built to be "low and slow" by utilizing a twin turbocharged LS1 engine. Greg is from Las Vegas, and owns TKO Kustumz. The Impala is one of his creations, and he built it for his daughter. The bodywork, finish and interior are flawless, and the lowdown Impala rides on a set of custom painted and chrome-plated wire wheels, equipped with a set of our Premium Sport 5.20-13 tires with a thin whitewall. Greg's Impala was one of the most subtle lowriders at the SEMA Show, and we're happy to see that it was rolling on Coker products. Check it out!

The SEMA Show is something that millions car enthusiasts want to attend, but since it is not open to the public. This trade only event gets a lot of attention from the media, allowing enthusiasts to get a taste of what the event is about, but the SEMA organization put together a mixed bag of aweseomeness when they created SEMA Ignited--a public event tacked onto the end of the SEMA Show. Last year was the inaugural SEMA Ignited event, and while it was a success, this year's new location and format was WAY better and offered some exciting attractions.

The Posies Driven Dirty Tour is a very cool, very relaxed event that involves driving a hot rod across the country with a destination of the SEMA Show in Las Vegas. It's been going on for a few years now (10 to be exact), and it's a cool tour of the country, which includes shop tours, good food and lots of hanging out. All of this leads up to the SEMA Show, which a little more fast-paced. The Posies Driven Dirty Tour starts in Pennsylvania, so it takes quite a detour for a Southern swing into Tennessee, but we offered a warm welcome, as the guys rolled into Chattanooga on Saturday, October 24th. We gave them a tour of our headquarters here at 1317 Chestnut Street, as well as a bus ride to our Distribution Center a few miles away. Then, we had a fried chicken dinner from Champy's and toured Honest Charley. We had an awesome time showing them around and we wish them safe travels on their adventures. The bad thing about the Posies Driven Dirty Tour is...well, that we're not on it! Have fun guys!

Wow. That sums up today's route on the 2015 Hemmings Motor News Great Race presented by Hagerty. We started the day in Amarillo, Texas and made a quick pit stop at Cadillac Ranch, which was just a couple miles from our host hotel. From there, it was a LONG morning of rallying on some of the flattest and straightest roads in the United States. The wind was a huge factor, as the strong head wind gave the driver's yet another challenge when it came to holding speed. Speaking of which, most of the day was spent with the speedometer needle on 50 miles per hour, and that presented quite a challenge. Sometimes, our courses feature dozens of turns, speed changes and other maneuvers, but today, it was all about the driver holding steady. We stopped for lunch in Tucumcari, New Mexico and embarked on a challenging afternoon route in the middle of no where. We drove for MILES without seeing other cars, other humans or buildings. We finally made it back to civilization and rolled through Las Vegas, New Mexico before hightailing it to our overnight hosted stop in Santa Fe. Tomorrow's another big day in New Mexico, but for now, enjoy the photos!

And this isn't just any old coupe...it's actually a brand new coupe. It's a new all steel 1932 Ford five window coupe body, manufactured by United Pacific, who is actually a supplier for many other items, such as hubcaps, trim rings and many other accessories for hot rods and customs. Earlier this year, we were contacted by the folks at United Pacific and they let us know about a very cool project car that they were having built at Roy Brizio Street Rods. The car was unveiled at the SEMA Show on Tuesday morning, and it was VERY well received by a crowd of street rod icons, such as Vic Edelbrock, Brian Brennan and more!

It's been said that car guys and girls who work in the automotive aftermarket have the best jobs in the world. And it's true! We surround ourselves with awesome people each and every day, but the SEMA Show is like sensory overload. We're shaking hands, talking business, drooling over cool cars, and having a good time doing it. Today, we had a great time covering the event, and hung out with a lot of cool people...like Rutledge Wood. Stay tuned for a full blog feature and video feature on his Plymouth station wagon, which rolls on whitewalls from Coker Tire! For now, check out today's highlights, and be sure to watch our Facebook and Instagram feed for up-to-the-minute posts!

This year's SEMA Show was huge for us. We're still on cloud nine, but we've been busy getting ready for other events, such as the Daytona Turkey Run, PRI and more, so we haven't let off the throttle just yet! At SEMA, we had lots of big news, and made lots of great connections within the industry. Our staff worked hard to make it happen, and we're proud to announce that a few members of our staff received major awards at the SEMA Show. In addition to this, our company won the SEMA Best New Product award in the Tires and Related category with our new American Classic bias profile radial tire! Check it out!

Our Executive Vice President, Mr. Wade Kawasaki wears a lot of hats. He plays a large role in our West Coast distribution, as well as a few of our sister companies, which are also operated on the West Coast. He's also a great ambassador for our company, thanks to his heavy involvement with SEMA (Specialty Equipment Market Association). He's been SEMA Person of the Year, and has a number of great accomplishments throughout his years in the automotive aftermarket industry. Tonight, he was included among other automotive icons, such as George Barris, Eric Grant and Joe Schubeck, by being inducted into the SEMA Hall of Fame. We're glad to have him on our team, and we congratulate him for his great achievement.

Well, today is the final day that our Media team will be on hand for the SEMA Show in Las Vegas. So, we hit it hard today, and grabbed some great coverage for your enjoyment. We also had our American Classic bias look radial tire press conference this morning, so we had plenty of folks in and out of the booth. Tomorrow is the final day of SEMA 2013, and we'll likely begin thinking about SEMA 2014 on Monday. It's a huge event with all sort of great qualities, and we're glad to have been able to cover it with awesome pictures and videos.

We're currently at the 2013 SEMA Show in Las Vegas, Nevada! It's always an exciting event, and this year we are going all out. We have THREE major press conferences, one of them being the unveiling of the Lencki Six engine, an inline six-cylinder engine that ran in the Indy 500 for many years.We had an incredible turnout for the press conference, with folks like Chip Foose, Bryan Fuller, Troy Ladd and many others taking notice of the updated version of this Indy classic.

For the past few decades, we've made the long trek to Las Vegas, Nevada for the annual SEMA Show and this year is no different. We just finished loading a couple of tractor trailers with our SEMA booth as well as a bunch of our toys and new product that we want to show off. We're very excited about the event, because there are thousands of great cars and a bunch of our good friends and business partners from around the world! The best part of the event is that we'll be covering it LIVE via the Coker Tire Facebook page!

If you follow our Facebook fan page, then you know we blasted the page with live photos from the SEMA Show in Las Vegas, Nevada. It was a great event and we had a blast, as always, so it's time to wrap it up and get ready for the winter season. We met lots of great folks at SEMA, some new to the industry and some old timers like us. We debuted new booth artwork for our indoor booth and a brand new full wrap on our tractor trailer rig, which was positioned outside of the convention center. With new products on display, as well as the completed Marmon Wasp and Honest Charley rat rod truck, our booth(s) were a big hit. Check it out! [caption id="attachment_2277" align="alignleft" width="500" caption="Our updated SEMA indoor booth with new counter artwork, and TV\'s!"][/caption] [caption id="attachment_2278" align="alignleft" width="500" caption="As always it was a packed house at the Las Vegas Convention Center!"][/caption] [caption id="attachment_2279" align="alignleft" width="500" caption="One